Matte My Day Liquid Lip Paint

With an incredibly long-lasting (you knew that one was coming…) luscious matte finish, INC.redible’s Matte My Day Liquid Lip Paint is everything you’ve been looking for in a liquid matte. Effortlessly easy to use and totally wearable, you need only glide on your chosen colour to see the richly pigmented, beautiful effect. It takes a couple of minutes to dry but, once it does, it genuinely does not move – until you want it to – and also won’t crack or flake. The spectrum of 14 shades offers a wearable, flattering and classic range for all skin types; there’s everything from rich, vampy red to peach nude via dark brown and plum, all with empowering titles, from ‘Strong Not Skinny’ to ‘Future is Female’.